Curl Color postcard
Curl Color postcard
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$0.99
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$0.99
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The Founder
With 45 patents, Dr. Ali N Syed and his family-owned business is at the origin of the curly hair industry.
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R&D
The As I Am laboratory in the US specializes in the science of hair care. Each science-backed product is crafted in-house.
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Sustainability
By prioritizing decomposable materials, As I Am ensures products that have a minimal footprint.
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Clean Ingredients
Gentle formulas that provide moisture retention without compromising the natural balance of the hair and scalp.
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