Rosemary Styling Mousse

Our Rosemary Styling Mousse is more than just hold—it's skincare for your scalp and hair. Infused with Ceramides and Copper Tripeptide, it helps strengthen the scalp barrier and lock in hydration, supporting healthy hair growth.

Powered by sub-micron technology, the ingredients, including Rosemary Oil, are broken down for deeper, faster absorption, delivering nourishment right where it’s needed. Carefully formulated by our in-house R&D team, this mousse provides lightweight hold, enhanced volume, and the perfect dose of Rosemary Oil to promote fuller, healthier-looking hair—without crunch or buildup.

• Rosemary Oil: Is known for being a “vasodilator” which means that it dilates blood vessels and improves blood flow to the scalp. Sourced from India, our Rosemary Oil penetrates the scalp faster than other products on the market because we use sub-micron technology (see Q1). Panahi’s clinical study revealed that 10% Rosemary Oil is more effective at stimulating hair growth than 2% Minoxidil!

• Peppermint Oil: Helps with scalp itchiness. Has a natural refreshing scent and cooling sensation of Peppermint.

• Melatonin: you might know melatonin for regulating sleep … but it actually enhances hair thickness and density too, promoting hair growth! When applied to the scalp, it nourishes and revitalizes hair follicles, contributing to fuller and healthier-looking hair over time. Also, clinical studies reveal that Melatonin is a preventative treatment for alopecia and hair loss. It delays hair aging too.

• Copper Tripeptide: strengthens hair follicles and promotes hair growth. When applied to the scalp and hair, it supports the overall strength and vitality of the hair, helping to maintain a fuller, healthier look, while reducing the risk of hair breakage and loss.

• Ceramide: Maintains the scalp moisture by keeping it inside. Build the scalp barrier which fortifies hair strands, making the hair smoother and more resilient. Restores natural hair’s strength, reducing frizz and preventing breakage.

Start on damp hair: After washing and conditioning, gently towel-dry or use a microfiber towel to remove excess water.

Section your hair: Divide your hair into sections to ensure even application.

Dispense mousse: Shake the As I Am Styling Mousse well and apply a generous amount of mousse into your hand.

Apply evenly: Distribute the mousse from roots to ends using your fingers or a wide-tooth comb.

Style as desired: Use your hands to scrunch your curls upward to enhance definition, or use the praying hands method for smooth application.

Air dry or diffuse: Let your curls air dry for a natural look or use a diffuser to boost volume and speed up drying.

Fluff and separate: Once dry, gently fluff your roots or separate curls for added volume and shape.

💡 Pro tip: For best results, layer mousse over a leave-in conditioner or curl cream to lock in moisture and hold.

Yes, the As I Am Rosemary Collection is suitable for all hair types and textures, including Type 2 hair / 2C.

Since each product is made using Sub-micron Technology (which breaks down ingredients into ultra-small particles), ingredients are able to penetrate the hair & scalp instead of causing buildup. 

Yes, there is no added fragrance. However, the collection does have a natural scent from the Rosemary and Peppermint Oils.

Many users report positive changes such as increased hair density per cm² and therefore fuller looking hair. Users also experience improved hair strength with consistent use over time.

Yes. All products from the Rosemary collection are Vegan and Cruelty free. Our products are also free from sulfates, phthalates, silicones, parabens, gluten, petrolatum, artificial colors, & endocrine disruptors.