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rosemary styling mousse

rosemary styling mousse

Regular price $9.99
Regular price Sale price $9.99
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  • Rosemary Oil

    Protects against damage, improves blood flow as a vasodilator. With 10% Rosemary Oil, more effective than 2% Minoxidil.

  • Pepermint Oil

    Helps with scalp itchiness. Provides a natural scent & a cooling sensation to the scalp.

  • Melatonin

    Improves hair thickness and density. Clinical studies show Melatonin is a preventive treatment for alopecia and hair loss, delaying hair aging.

  • Copper Tripeptide

    Acts as a skincare ingredient. Strengthens hair follicles, enhances hair elasticity, and promotes hair growth.

  • Strengthens Hair up to 30%

  • Moisturizes Hair up to 30%

  • 95%

    At dry condition, there is no flaking on the hair after using this mousse.

  • 90%

    My hair feels thicker after using this mousse.

  • 81%

    My waves/curls appear more defined after using this mousse.

  • “I have never seen such great definition from any other foam and I don't feel the need to add a gel afterwards. Truly a one and done product. Thank you As I Am.”

    - Lisa O.

  • "Love the hold this foam provides; my waves last for days which NEVER HAPPENS! Gives my hair a lot of volume, strengthens my hair, and never looks crunchy or flakey.”

    - Kaitlin B.

  • “This is better than any other mousse product I have ever used!! It lays my hair down perfectly and the hold actually stays.”

    - Shelita B.

  • sub-micron technology

    sub-micron technology enables deeper penetration of ingredients by breaking them down into small particles. the smaller particles are able to penetrate the hair & scalp more efficiently, allowing our ingredients to strengthen the scalp’s protective barrier & provide better protection against damage or irritation.

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How To Use

Shampoo and condition hair. Begin with one to two pumps and apply more as needed. Apply and comb mousse throughout the hair. Proceed to style hair into desired style such as twists, wash & go, or roller sets. Dry hair. Shake before use.

Shipping & Returns

All orders have a 1-2 business day lead time upon receipt of order.

Orders placed on weekends or during a holiday or promotion will have an approximate lead time of 3-8 business days upon receipt of order.

The selected shipping method applies after order has shipped. We cannot edit or make address changes once orders have been made.

Once your order leaves our warehouse, you will receive notifications from As I Am with your tracking number. You can track your order through the provider up until delivery.

All Sales are Final.

No address changes after checkout.


At As I Am, we care about the earth. Our goal is to achieve net zero carbon emissions by 2030. As of 12/31/21, As I Am has offset 201 metric tons of CO₂. We are currently working on reducing our plastic consumption and improving reuse.

This Product is: Vegan and Cruelty-Free.Make a difference by going the extra step! Rinse components to recycle.

All deliveries are carbon neutral.

We Are Here To Help


What's special about our Rosemary Collection?

This collection is SKINCARE for HAIR! We've infused common skincare ingredients like Ceramides & Copper Tripeptide into this collection to keep your scalp barrier strong and hydrated, which fortifies hair follicles. Just as skincare nourishes and protects the skin, our products care for both your hair and scalp, promoting overall hair health. 

We also use sub-micron technology, which enables deep penetration of ingredients by breaking them down into small particles for better absorption into the hair and scalp. This helps our Rosemary Oil to penetrate the scalp faster than other products on the market, allowing our ingredients to strengthen the scalp’s protective barrier, providing better protection against damage or irritation.

Our in-house R&D team has found the perfect percentage of Rosemary Oil to include for optimal hair density and health.

What's in it?

  • Rosemary Oil: Is known for being a “vasodilator” which means that it dilates blood vessels and improves blood flow to the scalp. Sourced from India, our Rosemary Oil penetrates the scalp faster than other products on the market because we use sub-micron technology (see Q1). Panahi’s clinical study revealed that 10% Rosemary Oil is more effective at stimulating hair growth than 2% Minoxidil!

  • Peppermint Oil: Helps with scalp itchiness. Has a natural refreshing scent and cooling sensation of Peppermint.

  • Melatonin: you might know melatonin for regulating sleep … but it actually enhances hair thickness and density too, promoting hair growth! When applied to the scalp, it nourishes and revitalizes hair follicles, contributing to fuller and healthier-looking hair over time. Also, clinical studies reveal that Melatonin is a preventative treatment for alopecia and hair loss. It delays hair aging too.

  • Copper Tripeptide: strengthens hair follicles and promotes hair growth. When applied to the scalp and hair, it supports the overall strength and vitality of the hair, helping to maintain a fuller, healthier look, while reducing the risk of hair breakage and loss.

  • Ceramide: Maintains the scalp moisture by keeping it inside. Build the scalp barrier which fortifies hair strands, making the hair smoother and more resilient. Restores natural hair’s strength, reducing frizz and preventing breakage.

Is this line suitable for all hair types?

Yes, the As I Am Rosemary Collection is suitable for all hair types and textures.

Does this product prevent scalp buidup?

Since each product is made using Sub-micron Technology (which breaks down ingredients into ultra-small particles), ingredients are able to penetrate the hair & scalp instead of causing buildup. 

Is this collection fragrance-free?

Yes, there is no added fragrance. However, the collection does have a natural scent from the Rosemary and Peppermint Oils.

What results should I expect?

Many users report positive changes such as increased hair density per cm² and therefore fuller looking hair. Users also experience improved hair strength with consistent use over time.

Is this line Vegan & Cruelty-Free?

Yes. All products from the Rosemary collection are Vegan and Cruelty free. Our products are also free from sulfates, phthalates, silicones, parabens, gluten, petrolatum, artificial colors, & endocrine disruptors.

The collection

  • The Founder

    With 45 patents, Dr. Ali N Syed and his family-owned business is at the origin of the curly hair industry.

  • R&D

    The As I Am laboratory in the US specializes in the science of hair care. Each science-backed product is crafted in-house.

  • Sustainability

    By prioritizing decomposable materials, As I Am ensures products that have a minimal footprint.

  • Clean Ingredients

    Gentle formulas that provide moisture retention without compromising the natural balance of the hair and scalp.


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