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Curling Cream

Curling Cream

27 reviews
Regular price $12.99 USD
Regular price Sale price $12.99 USD
Sale Sold out

Curly Hair Booster & Bouncy Hi-Def Curls

with Aloe Vera, Pectin, Vitamin E, & Sugar Beet Root

Long Lasting Hold

Formulated with Fiber Strengthening Ceramides, Nature’s Best Moisturizers, and Curl Boosters.

Locks in precious moisture while simultaneously defining your curls.

This rich formula will provide longer lasting hold, minimize frizz, and maintain curl definition for days.  

*derived from natural sources



Aqua/Water/Eau, Glycerin, Cocos Nucifera (Coconut) Oil, Aloe Barbadensis Leaf Juice, Hydrogenated Vegetable Oil, Cetearyl Alcohol, Betaine, Butyrospermum Parkii (Shea) Butter, Beta Vulgaris (Beet) Root Extract, Tocopheryl Acetate, Pectin, Linum Usitatissimum (Linseed) Seed Extract, Cera Alba/Bees Wax/ Cire d’abeilla, Polysorbate 60, Ceramide NG, Fragrance/Parfum, Phenoxyethanol, Piroctone Olamine, Polyquaternium-37, Polyquaternium-10, PPG-1Trideceth-6, Citric Acid, Quaternium-80, Polyacrylamide, Propanediol, Propylene Glycol Dicaprylate/Dicaprate, Sodium Lauroyl Lactylate, Sodium Cocoyl Isethionate, Sodium Lauroyl Glutamate, PEG-3 Distearate, Laureth-9, PEG-8, Ceteareth-25, Anise Alchohol, Caprylyl Glycol, Coumarin, Limonene.


Bottle: PETe | Mist Sprayer: PP-5 | Label: Foil

How to use

Apply to clean, soaking wet hair.

• After you've cleansed your hair and scalp with Curl Clarity Shampoo and conditioner, rub the product between the palms of your hands then evenly distribute the Curling Cream throughout each hair strand and scrunch into the ends.

• Take it easy when applying the cream to your dry finished style. This can disturb coil/curl definition and result in frizz.


All orders have a 1-2 business day lead time upon receipt of order.

Orders placed on weekends or during aholiday or promotion will have an approximate lead time of 3-8 business days
upon receipt of order.

The selected shipping method applies after order has shipped.

We cannot edit or make address changes once orders have been made.

Once your order leaves our warehouse, you will receive notifications from As I Am
with your tracking number. You can track your order through the provider up until delivery.

Return policy

All Sales are Final.

No address changes after checkout. 

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Customer Reviews
4.6 Based on 27 Reviews
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Filter Reviews:
Wanda C.
United States
I recommend this product

Winning Combination

It took a while but I learned that Shea Butter products perform best for my hair. As I Am curling creme provides the definition and hold of a gel without the dryness. Used along with As I Am Double Butter Crème as a daily moisturizer provides curl definition and the fullness my fine hair needs to days. As I Am Crème is a win for me.

Luisa R.
United States United States
I recommend this product

Love it

I love this product. It’s the first time using and my curls are looking beautiful.

Melba B.
United States United States
I recommend this product

Curling Cream

I love the creaminess of the product. I also love that It isn't oily but left my hair soft and curly.

Jasmine M.
United States United States
I recommend this product


My hair absolutely LOVES THIS CREAM!!! It keeps my hair so moisturized and it smells amazing!! I make sure I always have this underneath my bathroom sink!!!

Tyra R.
United States United States
I recommend this product

Texture friendly

It really gave great curl definition even with texturized hair