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Type 4 Hair: Deep Moisture

Type 4 Hair: Deep Moisture

Elevate your Type 4 hair with a deep-moisture ritual designed to rejuvenate every strand from root to tip. This routine delivers intense hydration while enhancing natural curl and coil definition.

  • Hydrating
  • Defining
  • Nourishing
Regular price $39.12
Regular price $43.47 Sale price $39.12
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Ingredients

DoubleButter Cream

Aqua/Water/EauButyrospermum Parkii (Shea) ButterHydrogenated Vegetable Oil, Theobroma Cacao (Cocoa) Seed Butter, Prunus Amygdalus Dulcis (Sweet Almond) OilCetearyl AlcoholCocos Nucifera (Coconut) OilGlycerinRicinus Communis (Castor) Seed OilCera Alba/Beeswax/Cire d’abeilleLanolinBetainePolysorbate 60Beta Vulgaris (Beet) Root Extract, Cocos Nucifera (Coconut) Fruit ExtractPhyllanthus Emblica Fruit ExtractCitrus Reticulata (Tangerine) Fruit ExtractSimmondsia Chinensis (Jojoba) Seed OilHydrolyzed Wheat ProteinTriticum Vulgare (Wheat) Germ OilCarbomerPanthenolTocopheryl AcetateAminomethyl PropanolFragrance/ParfumSodium Benzoate, Potassium SorbatePhenoxyethanolCaprylyl GlycolCurcuma Longa (Turmeric) Root PowderAnise AlcoholCoumarinLimonene

FIS: 249-133-Z

So Much Moisture

Aqua/Water/Eau, GlycerinAloe Barbadensis Leaf JuiceRoyal Jelly, Lavandula Angustifolia (Lavender) Flower ExtractEquisetum Hiemale ExtractUrtica Dioica (Nettle) ExtractSalvia Officinalis (Sage) Leaf ExtractCitrus Grandis (Grapefruit) Seed Extract, Cetyl AlcoholCetearyl Alcohol, Behentrimonium MethosulfateCitric AcidCaprylyl GlycolPhenoxyethanolFragrance/ParfumPotassium SorbateDimethyl StearamineAnise AlcoholCoumarinLimonene

FIS: 231-131-BF1

JBCO Mask

Aqua/Water/EauBetaineCetearyl AlcoholCetyl AlcoholCaprylic/Capric TriglycerideBrassicamidopropyl DimethylaminePolyglyceryl-10 LaurateGlycerinRicinus Communis (Castor) Seed Oil, Linum Usitatissimum (Linseed) Seed ExtractBis-Octyldodecyl Dimer Dilinoleate/Propanediol CopolymerCeramide NPAscorbic AcidCopper Tripeptide-1, TocopherolFragrance/ParfumLactic AcidPolyquaternium-37Propylene Glycol Dicaprylate/DicapratePiroctone OlaminePolyglyceryl-2 IsostearatePPG-1 Trideceth-6Isostearyl Ethylimidazolinium EthosulfateCitric AcidSodium Cocoyl GlutamateSodium Lauroyl LactylateEthylhexylglycerinCaprylhydroxamic AcidCaprylyl GlycolSodium BenzoatePotassium SorbateAmyl CinnamalBenzyl Benzoate, Hexyl Cinnamal, Limonene

FIS:252-161-AW

Rosemary Oil

Glycine Soja (Soybean) Oil, Serenoa Serrulata Fruit ExtractRosmarinus Ofcinalis (Rosemary) Leaf OilRicinus Communis (Castor) Seed OilPhytosterolsMentha Piperita (Peppermint) OilCaprylic/Capric TriglycerideSalicylic AcidBis-Octyldodecyl Dimer Dilinoleate/Propanediol CopolymerCeramide NPCopper Tripeptide-1Copper Tripeptide-34MelatoninSarcosineGlycerinBiotinAqua/Water/EauEugenolLimoneneLinalool

FIS: 269-153-AD

How To Use

DoubleButter Cream

• Apply sparingly or liberally depending upon your hair's need for moisture, manageability and vitality.

• Rub within palms and scrunch onto hair gently so that coils and curls are undisturbed.

• May also be used to set soft lustrous twists and twist-outs.

So Much Moisture

• Distribute a small amount of So Much Moisture throughout hair.

• Proceed to style as usual. Keep in mind that after application, you will need a Twist Cream or Gel to define and hold your coil pattern.

• For daily use, refrain from over-applying if your desire is to retain coil definition.

• If hair feels dry, rub a small dab within palms and pat along the dampened top layer of your style. The glycerin in the formula will attract moisture from the air and onto your hair.

JBCO Mask

• As I Am JBCO Hair Mask is an intensive conditioner. Apply a generous amount to hair strands. Working the product from root to tip.

• Leave it on for 15-20 minutes.

• Rinse well.

Rosemary Oil

  • For Curly & Coily Hair (Types 3 & 4): massage the oil onto the scalp using fingertips.
  • Also distribute through the lengths of the hair. Do not rinse. Use daily.
  • Cruelty free and vegan logo

    Vegan and Cruelty Free

  • Phthalate Free graphic cartoon

    Phthalate Free

  • no sulfate graphic cartoon

    Sulfate Free

  • silicone free graphic cartoon

    Silicone Free

  • fragrance free graphic cartoon

    Synthetic Fragrance Free

  • endocrine disruptors graphic cartoon

    No Endocrine Disruptors

  • hair strength image

    Strengthens Hair up to 125%

  • fiber physics results cartoon graphic

    Increases Moisture by 33%

  • comb image

    Reduces Breakage up to 87%

  • fiber physics image graphic

    Eases Combing up to 32%

  • hair strength image

    Strengthens Hair up to 125%

  • fiber physics results cartoon graphic

    Increases Moisture by 33%

  • comb image

    Reduces Breakage up to 87%

  • fiber physics image graphic

    Eases Combing up to 32%

  • Sub-micron technology

    Sub-micron technology enables deeper penetration of ingredients by breaking them down into small particles. the smaller particles are able to penetrate the hair & scalp more efficiently, allowing our ingredients to strengthen the scalp’s protective barrier & provide better protection against damage or irritation.

  • submicron technology graphic cartoon

    Conventional Products

  • submicron technology graphic cartoon

    As I Am

  • Dr. Syed

    The Founder

    With 45 patents, Dr. Ali N Syed and his family-owned business is at the origin of the curly hair industry.

  • Person adjusting a metallic machine component on a larger mechanical device.

    R&D

    The As I Am laboratory in the US specializes in the science of hair care. Each science-backed product is crafted in-house.

  • Colorful soap or shampoo bars in stands on a light green background

    Sustainability

    By prioritizing decomposable materials, As I Am ensures products that have a minimal footprint.

  • Close-up of white cream with gold accents on a beige background

    Clean Beauty

    Gentle formulas that provide moisture retention without compromising the natural balance of the hair and scalp.

FREQUENTLY ASKED QUESTIONS

How do I know my hair type?

Your hair type is based on your curl pattern, which ranges from straight (Type 1) to coily (Type 4). You can identify it by looking at the shape of your strands when they’re clean, detangled, and air-dried.

Can I have more than one hair type?

Yes! Most people have a mix — for example, Type 3 curls at the crown and Type 4 coils near the nape. That’s why layering products for different needs can make a big difference.

Why do different hair types need different products?

Each curl pattern affects how natural oils travel down the strand. Tighter curls need more moisture and protein support, while looser patterns benefit from lightweight strengthening formulas.

Can I switch between collections?

Absolutely. Hair needs can change with seasons, styling habits, or scalp health — it’s all about listening to your hair and finding what works best for your texture.

What does coily hair usually need?

Coily hair needs deep moisture, scalp nourishment, and products that help protect the curl pattern from breakage.

How can I reduce breakage in coily hair?

Regular conditioning and gentle detangling are key. Using moisture-rich and strengthening collections helps keep coils flexible and less prone to snapping.

How often should coily hair be washed?

Coily hair typically does well with washing every 7–10 days, depending on buildup. A balanced routine keeps the scalp clean without stripping moisture.

How can I keep my coils defined for longer?

Layer hydration, minimize friction, and protect your hair at night. Moisture-first routines keep the curl pattern defined.

Are As I Am products safe for color-treated or relaxed hair?

Yes. All As I Am products are sulfate-free, silicone-free, and safe for chemically treated or color-treated hair.