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leave-in conditioner

leave-in conditioner

Regular price $10.50 USD
Regular price Sale price $10.50 USD
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  • The Founder

    With 45 patents, Dr. Ali N Syed and his family-owned business is at the origin of the curly hair industry.

  • R&D

    The As I Am laboratory in the US specializes in the science of hair care. Each science-backed product is crafted in-house.

  • Sustainability

    By prioritizing decomposable materials, As I Am ensures products that have a minimal footprint.

  • Clean Ingredients

    Gentle formulas that provide moisture retention without compromising the natural balance of the hair and scalp.

  • 9%

    increase in strength after one use

  • 65%

    less force required to comb

  • 5X

    increase in curl durability

  • 80%

    less force required to detangle

Haircare made for Beautiful Coils & Curls... Naturally.

  • Shea Butter

  • Coconut Oil

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How to Use?

• Apply a little or liberally depending upon your hair's need for moisture, manageability and vitality.

• Also great after defining with As I Am Twist Defining Cream to soften and enhance the finish. Also helps to combat flaking from styling products.

Tips 

• Moisture Milk is perfect when you want to go light. It's also recommended as the moisturizer of choice for those with fine or thin hair. Heavier creams and oils tend to weigh hair down, and make the natural coil less robust.

• Don't rub creams, oils and butters into your finished style too vigorously. It can disturb coil/curl definition. Instead, rub the product between the palms of your hands, then massage throughout the hair and scrunch onto the ends.

• Don't overuse. A build-up of emollients can actually work against your natural curl definition, and instead of looking shinier, your hair may appear dull and matted.

Shipping & Return Policy

All orders have a 1-2 business day lead time upon receipt of order.

Orders placed on weekends or during aholiday or promotion will have an approximate lead time of 3-8 business days
upon receipt of order.

The selected shipping method applies after order has shipped.

We cannot edit or make address changes once orders have been made.

Once your order leaves our warehouse, you will receive notifications from As I Am
with your tracking number. You can track your order through the provider up until delivery.

All Sales are Final.

No address changes after checkout. 

Sustainability

At As I Am, we care about the earth. Our goal is to achieve net zero carbon emissions by 2030. As of 12/31/21, As I Am has offset 201 metric tons of CO₂. We are currently working on reducing our plastic consumption and improving reuse.

This Product is: Vegan and Cruelty-Free.Make a difference by going the extra step! Rinse components to recycle.

All deliveries are carbon neutral.

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