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Face Moisturizer

Face Moisturizer

Microbiome-Friendly l Long-lasting moisture l Strengthens skin barrier l Leaves skin feeling soft and hydrated.

 

CertificationNAD+Niacinamide
$14.99
$14.99
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Because calm skin is even skin. Made for melanin-rich skin, where calm is the key to even tone.

Bundle Up!

The Results Are In

100%
said skin felt moisturized immediately

100%
said moisturizer spread easily

98%
said skin felt soft right after application

96%
reported no white cast

95%
reported no irritation

*Based on a 1-week consumer study with 45 participants to assess real-world performance and experience.

  • Logo with hexagonal shapes, a check mark, and a feather on a white background

    Non Irritating

  • no endocrine disruptors icon graphic

    Clinically Tested

  • Icon of a person with stars and a circular badge featuring a feather on a white background

    Suitable for Sensitive Skin

  • Icon of two hands holding a shield with a check mark, symbolizing protection or approval.

    Melanin Friendly

  • Black circular icon with a droplet symbol and cross center on a white background

    Derm Tested

  • Black and white line drawing of a perfume bottle with spray mechanism

    Fragrance Free

Made With

Hyaluronic Acid

Deeply hydrates for smooth, plump skin.

Niacinamide

Helps prevent dark spots and reduces inammation.

NAD+

An essential coenzyme that fuels cellular energy productionand helps combat visible signs of aging.

Peptides

MelaTrepein and GHK peptides help reduce the look of dark spots, improve firmness and elasticity, and support smoother, even-toned skin.

Squalane

Restores moisture and smooths texture without clogging pores.

Ceramides

Strengthens, replenishes the skin barrier, and locks inmoisture for lasting hydration.

Cherry Ferment (Probiotic Extract)

Rich in vitamin C andantioxidants. Protects collagen and strengthens the moisture barrier.

Ingredients

Aqua/Water/Eau, Caprylic/Capric Triglyceride, Aloe Barbadensis Leaf Juice Powder, Niacinamide, Squalane, Glyceryl Stearate Citrate, Betaine, Glyceryl Stearate, Stearic Acid, Dimethicone, Butyrospermum Parkii (Shea) Butter, Sodium Hyaluronate, Sodium Cocoyl Glutamate, Sodium Lauroyl Lactylate, Caprylyl Glycol, Avena Sativa (Oat) Kernel Flour, Arginine, Nicotinamide Adenine Dinucleotide, Potassium Sorbate, Carbomer, Cetearyl Alcohol, Ethylhexylglycerin, Sodium Benzoate, Hydrogenated Polyisobutene, Phytosterols, Tocopherol, Avena Sativa (Oat) Kernel Extract, Lactobacillus/ Acerola Cherry Ferment, Polyglyceryl-10 Laurate, Ceramide NP, Phytosphingosine, Ceramide AP, Melatrepein, 1,2-Hexanediol, Potassium Olivate, Copper Tripeptide-1, Ceramide EOP.

FIS: 261-27-DJ

How to Use?

Apply to clean skin. Gently massage into face and neck until absorbed. Use morning and night.

Hydration & Barrier Strength, in One.

Clinical testing showed that the Face Moisturizer improved skin hydration and barrier strength compared to using no moisturizer at all.

Adding Face Moisturizer to your routine

Gentle Cleanser STEP 1: CLEANSE

Gentle Cleanser

Vitamin C Serum STEP 2: TREAT

Vitamin C Serum

Product name
STEP 3: MOISTURIZE

Face Moisturizer

Based on a Human Insult Repeat Patch Test (HRIPT)

Clinically proven to be kind to skin

  • Clinically tested
  • Suitable for sensitive skin
  • Microbiome-friendly
Non-irritatingNON-SENSITIZING

Certified Microbiome-Friendly

Your skin is home to a living community of microbes that helps keep it balanced and resilient.

This moisturizer is certified Microbiome-Friendly by MyMicrobiome, independently lab-tested and shown to work with your skin's natural balance, not against it.

Designed for Melanin-Rich Skin

Skincare collection

gentle cleanser packaging breakdown

Sustainability

Now that you're here, take a look around. Because no matter where you are in your journey—you look good.

As I Am prioritizes reducing carbon emissions throughout production and distribution. 

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Behind the Formula

Meet Dr. Maliha Syed, the scientist behind As I Am's skincare collection. Her research focuses on solving real concerns for melanin-rich skin, with a mission to help people feel confident in their skin.

Guided by her chemistry and engineering expertise, she creates transparent, effective formulations made to support all skin types.

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FREQUENTLY ASKED QUESTIONS

What is the As I Am Face Moisturizer?

This is a daily moisturizer formulated by Dr. Maliha Syed to provide long-lasting hydration while helping support a stronger, healthier skin barrier. It leaves skin feeling soft, comfortable, and visibly hydrated.

What does this moisturizer do for the skin?

It helps:

  • Deliver long-lasting moisture
  • Support and strengthen the skin barrier
  • Leave skin feeling soft, smooth, and hydrated
  • Maintain comfortable, balanced-feeling skin

Will this help with dark spots or uneven skin tone?

Yes, niacinamide is clinically shown to visibly fade the look of dark spots and even out tone with consistent use, which is why we built it into this formula rather than treating it as an add-on.

Who is this moisturizer for?

It is suitable for most skin types, including dry, normal, and combination skin. Because it contains soothing and barrier-supporting ingredients, it can also be a good option for sensitive skin when used as directed.

When should I use this moisturizer?

Use twice daily, in the morning and evening, after cleansing.

How do I apply it?

Apply to clean skin and gently massage into your face and neck until fully absorbed.

Does this moisturizer feel heavy or greasy?

No. The formula is designed to hydrate deeply while absorbing smoothly, leaving skin soft rather than sticky or oily.

Is this product cruelty-free and vegan?

Yes. The Face Moisturizer is cruelty-free and vegan.