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  • Curl Color Hot Red
  • Curl Color Hot Red

Curl Color Hot Red

⏳Only 25 Left ⌛️
🚨 N E W 🚨
@ Target
🇺🇸 Made in USA 🇺🇸
🛠 Manufactured by As I Am ⚗️


Color and Coloring Gel.

For Curly Hair.


Color and Curl your Coils with six vibrant shades.

This curl enhancing color gel provides a medium hold that lasts up to one wash.

Using Sub Micron Technology, this flake-free formula features JBCO and Ceramides to add moisture to your hair. Certified Vegan and Cruelty-Free.

Damage Free Results. 

No Bleach or Lightener required.

Curl Color works perfectly on all Natural Hair Color levels.


Improves Moisture levels by 83%.

6% Increase in Hair Strength after One use.  


Frequently Asked Questions


Before Applying, it is important to:

  • Cleanse the hair using As I Am JBCO Shampoo or Cowash.

  • Spray As I Am JBCO Water Liberally.

  • Apply As I Am Classic Leave-In Conditioner or JBCO Leave-In Conditioner before coloring.

  • Towel dry before applying Curl Color

  • Hair must be dry or damp (not dripping wet) before applying Curl Color (to prevent color transfer).

  • Use gloves to apply color.



Section hair off and apply to damp hair from root to tip.

Use a generous amount based on thickness of hair.

For maximum vibrance, apply until color is visibly bright and saturated on your hair (before drying).

For a subtle look, apply a fingerfull to each chunk or section of hair. 

Twist or rake through hair for desired style.

Use a hooded dryer or hand held diffuser to completely dry your Curl Color application (to avoid color transfer).

For Air Drying, please reserve more time for your hair to completely dry (to avoid color transfer).

Great for twist outs, coils, wash 'n' go's and rod sets.

For maximum color longevity, consider wearing a bonnet at night to prevent potential transfer to your pillowcase or bedding.



Final results may vary based on the underlying pigment(s) of your hair.

We recommend a Hair Strand Test prior to Curl Color application for anyone with high lift color, processed, or bleached hair.



Aqua/Water/Eau, Glycerin, Betaine,Hydroxypropyl Bispalmitamide MEA, Ceramide NG,Ricinus Communis (Castor) Seed Oil, Euphorbia Cerifera(Candelilla) Wax, Behenyl Behenate, PolyhydroxystearicAcid, Carbomer, Ceteareth-25, Sodium Lauroyl Lactylate,Sodium Cocoyl Isethionate, Sodium Lauroyl Glutamate,PEG-3 Distearate, Laureth-9, PEG-8, Piroctone Olamine,PEG-100 Stearate, Cocamidopropyl Betaine,Phenoxyethanol, Caprylyl Glycol, Aminomethyl Propanol,Sodium Benzoate, Fragrance/Parfum, Linalool, Mica (CI77019), Red 7 (CI 15850), Iron Oxide (CI 77491



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