




-
The Founder
With 45 patents, Dr. Ali N Syed and his family-owned business is at the origin of the curly hair industry.
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R&D
The As I Am laboratory in the US specializes in the science of hair care. Each science-backed product is crafted in-house.
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Sustainability
By prioritizing decomposable materials, As I Am ensures products that have a minimal footprint.
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Clean Ingredients
Gentle formulas that provide moisture retention without compromising the natural balance of the hair and scalp.
Customer Reviews
4.8 Based on 27 Reviews
Customer Photos
Filter Reviews:
JE
07/27/2023
Jarod E.

I recommend this product
Great products All-Around!!!!
Starting on my dreadlock journey. And I'm about a year in...The conditioner and shampoo has me pleased. I feel like I should be using the co wash in between washes♂️❤️.
MA
02/06/2023
Moaz A.

I recommend this product
Amazing
So good I love it so much
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