• Soft Serve vanilla hair perfume and body mist bottle by As I Am
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Soft Serve

Soft Serve

Sweet. Playful. Irresistible.

  • Vanilla
  • Waterlily
  • Kiwi
$14.99
$14.99
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Soft Serve vanilla hair perfume and body mist bottle by As I Am

Your vanilla obsession just found its new favorite hair perfume

A sweet fragrance that gives your hair and body a deliciously inviting finishing touch.

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Vanilla girls, this one's for you Helps neutralize unwanted odors Hair + body Aloe vera · Vitamin E · Argan oil pH-balanced Vegan Sulfate-free Paraben-free

Ingredients

Alcohol Denat., Aqua/Water/Eau, Fragrance/Parfum, Dipropylene Glycol, Betaine, Glycerin, Argania Spinosa Kernel Oil, Tocopherol, Aloe Barbadensis Leaf Extract, Carthamus Tinctorius (Safflower) Seed Oil, PEG-40 Hydrogenated Castor Oil, Alpha Isomethyl Ionone, Anethole, Coumarin, Limonene, Linalool. 

FIS: 272-119-AZ

How To Use

 Mist 6-8 inches from hair or body. A fragrance you can wear on hair and body. Helps neutralize odors and refresh hair.

The scent

The last spoonful of a vanilla afternoon.

Creamy vanilla up front, a cool lift of waterlily, and kiwi bright enough to keep it playful. Cozy enough for every day, sweet enough to get noticed.

Personality: Sweet, feminine, playful, comforting. 

Ideal for: Vanilla lovers, sweet fragrance enthusiasts, everyday wear, and anyone who loves a cozy but playful scent.

  • Vanilla

  • Waterlily

  • Kiwi

A hair perfume with benefits

  • Helps neutralize odors

    Hair picks up smell from cooking, restaurants and smoke. This leaves it smelling fresh between wash days.

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    For Hair + Body

    One fragrance, two ways to wear it. No need to choose.

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    Fragrance Meets Haircare

    With Aloe Vera to soothe, Vitamin E to hydrate and Argan Oil to nourish.

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    The Finishing Touch

    The final step after styling your curls, refreshing your look and heading out.

Infused with

  • aloe ingredient

    Aloe Vera

    Soothes

    A familiar botanical ingredient associated with soothing care

  • Vitamin E

    Hydrates

    A recognazable ingredient used in beauty and haircare formulations.

  • argan oil

    Argan oil

    Nourishes

    A popular haircare oil associated with nourishing and conditioning routines.

Find Your Scent

Warm & alluring
Juicy & bright
Sweet & cozy
  • Dr. Syed

    The Founder

    With 45 patents, Dr. Ali N Syed and his family-owned business is at the origin of the curly hair industry.

  • Person adjusting a metallic machine component on a larger mechanical device.

    R&D

    The As I Am laboratory in the US specializes in the science of hair care. Each science-backed product is crafted in-house.

  • Colorful soap or shampoo bars in stands on a light green background

    Sustainability

    By prioritizing decomposable materials, As I Am ensures products that have a minimal footprint.

  • Close-up of white cream with gold accents on a beige background

    Clean Beauty

    Gentle formulas that provide moisture retention without compromising the natural balance of the hair and scalp.

You asked. We answered.

Why settle for a perfume that only smells good when your hair perfume can do more?

“My hair picks up unwanted smells”

Helps neutralize odors and refresh hair

“I want my hair to smell amazing”

Three distinct signature fragrances

“I want fragrance for hair and body”

One versatile product for both

“I care about what goes into my hair products”

Aloe vera, vitamin E, and argan oil

“I want a convenient refresh between wash days”

Easy-to-use fragrance mist

“I want a scent that matches my personality”

Sweet, tropical, and warm fragrance options

“I want a fragrance from a hair-care brand”

As I Am’s hair-focused approach to fragrance

FREQUENTLY ASKED QUESTIONS

What does As I Am Soft Serve Hair Perfume smell like?

As I Am Soft Serve Hair Perfume is a sweet, playful vanilla fragrance featuring vanilla spun sugar, juicy kiwi, and soft peony, wrapped in warm amber. It's the perfect blend of fruity sweetness, delicate florals, and cozy warmth for your hair and body.

Is Soft Serve Hair Perfume a vanilla scent?

Yes! Soft Serve is a vanilla-inspired hair and body perfume that combines the sweetness of vanilla spun sugar with juicy kiwi, soft peony, and warm amber. It's a sweet yet inviting fragrance for anyone who loves vanilla scents with a playful twist.

What are the fragrance notes in Soft Serve Hair Perfume?

Soft Serve features three signature notes: vanilla, waterlily, and kiwi. Its fragrance combines sweet vanilla spun sugar, juicy kiwi, soft peony, and warm amber for a deliciously inviting scent.

Is Soft Serve Hair Perfume sweet or floral?

Soft Serve combines both! Its sweet vanilla spun sugar and juicy kiwi create a playful, fruity sweetness, while soft peony and warm amber add a delicate floral warmth. It's ideal for anyone who loves sweet fragrances with a soft, feminine finish.

Who is Soft Serve Hair Perfume best for?

Soft Serve is perfect for vanilla lovers and anyone who enjoys sweet, fruity, and comforting fragrances. Whether you're getting ready for the day, refreshing your hair between washes, or adding a finishing touch before going out, Soft Serve brings a playful sweetness to your routine.

Can I layer Soft Serve Hair Perfume with my favorite vanilla perfume?

Yes! Soft Serve's vanilla spun sugar and warm amber notes make it a beautiful complement to other vanilla, gourmand, or warm fragrances. Wear it on your hair and body alone or experiment with layering to create your own signature scent.

What is As I Am Hair Perfume?

As I Am Hair Perfume is a refreshing fragrance mist designed for both hair and body. Available in three signature scents, it helps neutralize unwanted hair odors while leaving a beautiful fragrance. Formulated with aloe vera, vitamin E, and argan oil, it brings together fragrance and hair-care-inspired ingredients.

Can I use As I Am Hair Perfume on both my hair and body?

Yes! As I Am Hair Perfume is specially designed for both hair and body. Simply mist onto your hair or skin to enjoy your favorite fragrance wherever you go.

How do I use As I Am Hair Perfume?

Hold the bottle 6–8 inches away from your hair or body and mist lightly. Use it as the finishing touch to your styling routine or whenever you want to refresh your fragrance.

What are the benefits of As I Am Hair Perfume?

As I Am Hair Perfume offers more than a beautiful scent. It helps neutralize unwanted hair odors, refreshes hair between wash days, and contains aloe vera, vitamin E, and argan oil, ingredients selected for their soothing, hydrating, and nourishing properties.

Does As I Am Hair Perfume help eliminate unwanted hair odors?

As I Am Hair Perfume helps neutralize unwanted odors that hair can pick up from cooking, smoke, restaurants, and everyday surroundings. It's a convenient way to refresh your hair's scent between wash days.

Can I use As I Am Hair Perfume between wash days?

Absolutely! As I Am Hair Perfume is a convenient way to refresh your hair's fragrance between washes. Whether you're heading out, finishing your styling routine, or simply want your hair to smell amazing, a light mist adds a fresh finishing touch.

Is As I Am Hair Perfume suitable for curly and coily hair?

As I Am Hair Perfume is designed as a fragrance finishing step for hair, including curly and coily styles. It contains aloe vera, vitamin E, and argan oil, bringing hair-care-inspired ingredients into your fragrance routine.

Is As I Am Hair Perfume vegan, sulfate-free, and paraben-free?

Yes! As I Am Hair Perfume is labeled vegan, sulfate-free, paraben-free, and pH-balanced.

What is the difference between hair perfume and regular perfume?

Hair perfume is specifically created for use on hair, while traditional perfumes are generally designed for the skin. As I Am Hair Perfume is formulated for both hair and body, combining beautiful fragrance with hair-care-inspired ingredients and helping neutralize unwanted hair odors.

Can I use As I Am Hair Perfume as the final step in my hair routine?

Yes! As I Am Hair Perfume is the perfect finishing touch after styling your hair. Once your look is complete, mist lightly to add your signature scent and leave your hair smelling beautifully refreshed.

What is the difference between Soft Serve, Tropical Juice, and Stay Awhile?

Each As I Am Hair Perfume has its own signature fragrance personality. Soft Serve is sweet and playful with vanilla, waterlily, and kiwi. Tropical Juice is fruity and vibrant with mango, guava, and citrus. Stay Awhile is warm and inviting with amber, tonka bean, and plum. Choose the scent that matches your mood!

Is As I Am Hair Perfume made in the USA?

Yes! As I Am Hair Perfume is made in the USA with globally sourced ingredients.