• Shampoo bottle with benefits text on a beige background
  • Ingredients used in a product: coconut oil, castor oil, shea butter on a beige background.
  • Hand holding a bottle of hair product with text on moisturizing and defining curls.
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Moisture Milk

Moisture Milk

$11.99
$11.99
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Ingredients

Aqua/Water/Eau, Glycine Soja (Soybean) Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Theobroma Cacao (Cocoa) Seed Butter, Butyrospermum Parkii (Shea) Butter, Cetearyl Alcohol, Prunus Armeniaca (Apricot) Kernel Oil, Betaine, Simmondsia Chinensis (Jojoba) Seed Oil, Triticum Vulgare (Wheat) Germ Oil, Beta Vulgaris (Beet) Root Extract, Cera Alba/Beeswax/Cire d’abeille, Polyacrylamide, C13-14 Isoparafn, Laureth-7, Tocopheryl Linoleate, BHT, Ascorbic Acid, Sodium Bicarbonate, Potassium Sorbate, Phenoxyethanol, Caprylyl Glycol, Xanthan Gum, Fragrance/Parfum, Cetyl Alcohol, Polysorbate 60, PEG-75 Lanolin, Laureth-9, Anise Alcohol, Coumarin, Limonene

FIS: 249-189-B

How to Use?

• Apply a little or liberally depending upon your hair's need for moisture, manageability and vitality.

• Also great after defining with As I Am Twist Defining Cream to soften and enhance the finish. Also helps to combat flaking from styling products.

Tips 

• Moisture Milk is perfect when you want to go light. It's also recommended as the moisturizer of choice for those with fine or thin hair. Heavier creams and oils tend to weigh hair down, and make the natural coil less robust.

• Don't rub creams, oils and butters into your finished style too vigorously. It can disturb coil/curl definition. Instead, rub the product between the palms of your hands, then massage throughout the hair and scrunch onto the ends.

• Don't overuse. A build-up of emollients can actually work against your natural curl definition, and instead of looking shinier, your hair may appear dull and matted.

Sustainability

At As I Am, we care about the earth. Our goal is to achieve net zero carbon emissions by 2030. As of 12/23/24, As I Am has offset 210 metric tons of CO₂. We are currently working on reducing our plastic consumption and improving reuse.

This Product is: Vegan and Cruelty-Free. Make a difference by going the extra step! Rinse components to recycle.

All deliveries are carbon neutral.

Made With:

  • Coconut Oil

    Hydrates and adds shine. Also reduces protein loss to strengthen hair shafts. Its antimicrobial properties improve scalp health.

  • Shea Butter

    Deeply moisturizes and conditions hair, reduces frizz, promotes strength, and protects against environmental damage. Its natural properties add shine, soothe the scalp, and minimize breakage.
  • Cruelty free and vegan logo

    Cruelty Free

  • Paraben Free

  • Silicone Free

  • Sulfate Free

  • Phthalate Free

  • Gluten Free

As I Am Moisture Milk: Shine, Manageability, and Curl Definition.

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  • Dr. Syed

    The Founder

    With 45 patents, Dr. Ali N Syed and his family-owned business is at the origin of the curly hair industry.

  • R&D Image

    R&D

    The As I Am laboratory in the US specializes in the science of hair care. Each science-backed product is crafted in-house.

  • Sustainability and Clean ingredients

    Sustainability

    By prioritizing decomposable materials, As I Am ensures products that have a minimal footprint.

  • Product Texture shot

    Clean Ingredients

    Gentle formulas that provide moisture retention without compromising the natural balance of the hair and scalp.

FREQUENTLY ASKED QUESTIONS

What’s special about our Classic Collection?

The Classic Collection was crafted to address the unique needs of individuals with curly & coily hair. It incorporates natural ingredients such as Shea Butter and Coconut Oil to nourish, define, condition, and add shine to natural hair.

What’s in it?

Shea butter: deeply moisturizes and conditions hair. Reduces frizz and promotes strength, offering protection against environmental damage. Its natural properties also add shine, soothe the scalp, and minimize breakage.

Coconut oil: hydrates and adds shine. Also reduces protein loss to strengthen hair shafts. Its antimicrobial properties improve scalp health.

Is this line suitable for all hair types?

The Classic Collection is suitable for Type 3 & 4 hair. Whether you have natural curls or are transitioning from chemically treated hair, this collection is designed to enhance the natural beauty of the hair. It also works for Type 2 hair / 2c hair.

Is this collection free from harmful additives?

Yes. All products in the Classic Collection are sulfate-free, paraben-free, and free from harmful chemicals.

Which other As I Am products pair well with our Coconut Moisture Milk for the best results?

Layer over the Coconut Leave-In Conditioner for lasting hydration and softness. Refresh mid-week with Coconut Cowash or Cocoshea Spray.

Is it suitable for colored or chemically treated hair?

For color-treated natural hair, the Classic Collection is recommended. If the hair is relaxed, the Curl Clarity Shampoo and Conditioner are recommended.

What results should I expect?

The Classic Collection enhances and defines curly and coily hair, while also conditioning and adding shine to the hair.

What is the difference between the As I Am So Much Moisture and the Moisture Milk?

Both As I Am So Much Moisture and As I Am Moisture Milk are designed to hydrate and soften natural hair, but they have different textures, functions, and ideal use cases. Here's a detailed comparison:

As I Am So Much Moisture

Purpose:

  • Hydrating hair tonic that delivers intense moisture, especially for type 3 and 4 hair.

Texture & Use:

  • Light, jelly-like lotion (almost like a thick serum)
  • Used as a moisture booster or refresher between wash days
  • Best applied to damp hair or layered under heavier products

Key Benefits:

  • Penetrates strands quickly with glycerin-rich hydration
  • Ideal for high porosity, dry, or tightly coiled textures
  • Helps with moisture retention and softness without buildup

Best For: Type 3C–4C curls and coils needing extra hydration and elasticity between styling

As I Am Moisture Milk

Purpose: Daily leave-in moisturizer that softens, nourishes, and improves manageability

Texture & Use:

  • Creamy, milk-like lotion
  • Used daily to moisturize and maintain softness
  • Can be used alone or before heavier stylers

Key Benefits:

  • Lightweight but creamy enough to soften and smooth
  • Contains natural oils and butters (like sweet almond oil and coconut oil)
  • Great for frizz control and light curl enhancement
  • Doesn’t weigh hair down

Best For: All curl types, especially low to medium porosity hair needing a daily moisturizer

Definition

Ingredient Attribute:

    Function:

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