Moisture Milk
Moisture Milk
The As I Am Moisture Milk contains nature’s best oils and emollients, boosting shine and manageability. It helps maintain lasting coil and curl definition, making natural curls spring beautifully. Perfect for daily hydration, it softens and nourishes hair. Carefully selected ingredients enhance both inner and outer hair beauty, making it shiny, soft, and manageable.
Made With:
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Shea Butter
Deeply moisturizes and conditions hair, reduces frizz, promotes strength, and protects against environmental damage. Its natural properties add shine, soothe the scalp, and minimize breakage.
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Coconut Oil
Hydrates and adds shine. Also reduces protein loss to strengthen hair shafts. Its antimicrobial properties improve scalp health.
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Cruelty Free
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Paraben Free
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Silicone Free
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Sulfate Free
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Phthalate Free
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Gluten Free
As I Am Moisture Milk: Shine, Manageability, and Curl Definition.
Collapsible content
Ingredients
How to Use?
• Apply a little or liberally depending upon your hair's need for moisture, manageability and vitality.
• Also great after defining with As I Am Twist Defining Cream to soften and enhance the finish. Also helps to combat flaking from styling products.
Tips
• Moisture Milk is perfect when you want to go light. It's also recommended as the moisturizer of choice for those with fine or thin hair. Heavier creams and oils tend to weigh hair down, and make the natural coil less robust.
• Don't rub creams, oils and butters into your finished style too vigorously. It can disturb coil/curl definition. Instead, rub the product between the palms of your hands, then massage throughout the hair and scrunch onto the ends.
• Don't overuse. A build-up of emollients can actually work against your natural curl definition, and instead of looking shinier, your hair may appear dull and matted.
Shipping & Return Policy
All orders have a 1-2 business day lead time upon receipt of order.
Orders placed on weekends or during aholiday or promotion will have an approximate lead time of 3-8 business days
upon receipt of order.
The selected shipping method applies after order has shipped.
We cannot edit or make address changes once orders have been made.
Once your order leaves our warehouse, you will receive notifications from As I Am
with your tracking number. You can track your order through the provider up until delivery.
All Sales are Final.
No address changes after checkout.
Sustainability
At As I Am, we care about the earth. Our goal is to achieve net zero carbon emissions by 2030. As of 12/23/24, As I Am has offset 210 metric tons of CO₂. We are currently working on reducing our plastic consumption and improving reuse.
This Product is: Vegan and Cruelty-Free. Make a difference by going the extra step! Rinse components to recycle.
All deliveries are carbon neutral.
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Coconut Cowash 16 ounce
Regular price $8.99Regular priceUnit price / per$0.00Sale price $8.99 -
Leave-In Conditioner
Regular price $10.50Regular priceUnit price / per -
Curl Clarity Shampoo
Regular price $8.99Regular priceUnit price / per
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The Founder
With 45 patents, Dr. Ali N Syed and his family-owned business is at the origin of the curly hair industry.
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R&D
The As I Am laboratory in the US specializes in the science of hair care. Each science-backed product is crafted in-house.
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Sustainability
By prioritizing decomposable materials, As I Am ensures products that have a minimal footprint.
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Clean Ingredients
Gentle formulas that provide moisture retention without compromising the natural balance of the hair and scalp.
FREQUENTLY ASKED QUESTIONS
What’s special about our Classic Collection?
The Classic Collection was crafted to address the unique needs of individuals with curly & coily hair. It incorporates natural ingredients such as Shea Butter and Coconut Oil to nourish, define, condition, and add shine to natural hair.
What’s in it?
Shea butter: deeply moisturizes and conditions hair. Reduces frizz and promotes strength, offering protection against environmental damage. Its natural properties also add shine, soothe the scalp, and minimize breakage.
Coconut oil: hydrates and adds shine. Also reduces protein loss to strengthen hair shafts. Its antimicrobial properties improve scalp health.
Is this line suitable for all hair types?
The Classic Collection is suitable for Type 3 & 4 hair. Whether you have natural curls or are transitioning from chemically treated hair, this collection is designed to enhance the natural beauty of the hair.
Is this collection free from harmful additives?
Yes. All products in the Classic Collection are sulfate-free, paraben-free, and free from harmful chemicals.
Is it suitable for colored or chemically treated hair?
For color-treated natural hair, the Classic Collection is recommended. If the hair is relaxed, the Curl Clarity Shampoo and Conditioner are recommended.
What results should I expect?
The Classic Collection enhances and defines curly and coily hair, while also conditioning and adding shine to the hair.