curling creme
curling creme
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This Curling Cream, enriched with fiber-strengthening ceramides and natural moisturizers, locks in moisture while defining coils and curls. It offers long-lasting hold and minimizes frizz, maintaining curl definition for days. Perfect for enhancing and preserving your curls' natural beauty. Enjoy smoother, more manageable hair with this powerful formula.
Made With:
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Shea Butter
Deeply moisturizes and conditions hair, reduces frizz, promotes strength, and protects against environmental damage. Its natural properties add shine, soothe the scalp, and minimize breakage.
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Coconut Oil
Hydrates and adds shine. Also reduces protein loss to strengthen hair shafts. Its antimicrobial properties improve scalp health.
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Cruelty Free
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Paraben Free
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Silicone Free
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Sulfate Free
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Phthalate Free
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Gluten Free
Curling Cream: Define, Moisturize, and Reduce Frizz.
Collapsible content
Ingredients
How to Use?
- Start with clean, detangled hair.
- Apply As I Am Leave-In Conditioner throughout your hair, ensuring even distribution.
- While your hair is still damp to wet, take small sections and smooth As I Am Curling Creme onto each section from root to tip.
- To define each section, glide it between your thumb and forefinger. Then, twist the ends around your fingertip to create a beautiful coiled finish.
- If your hair begins to dry before you're done, spray it with water to keep it damp.
- Allow your hair to air dry or use a hood dryer on a low setting.
- Once your hair is completely dry, fluff and arrange your coils and curls as desired for your desired look.
Shipping & Return Policy
All orders have a 1-2 business day lead time upon receipt of order.
Orders placed on weekends or during aholiday or promotion will have an approximate lead time of 3-8 business days
upon receipt of order.
The selected shipping method applies after order has shipped.
We cannot edit or make address changes once orders have been made.
Once your order leaves our warehouse, you will receive notifications from As I Am
with your tracking number. You can track your order through the provider up until delivery.
All Sales are Final.
No address changes after checkout.
Sustainability
At As I Am, we care about the earth. Our goal is to achieve net zero carbon emissions by 2030. As of 12/31/21, As I Am has offset 201 metric tons of CO₂. We are currently working on reducing our plastic consumption and improving reuse.
This Product is: Vegan and Cruelty-Free.Make a difference by going the extra step! Rinse components to recycle.
All deliveries are carbon neutral.
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coconut cowash 16 ounce
Regular price $8.99Regular priceUnit price / per$0.00Sale price $8.99 -
leave-in conditioner
Regular price $10.50Regular priceUnit price / per -
curl clarity shampoo
Regular price $8.99Regular priceUnit price / per
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The Founder
With 45 patents, Dr. Ali N Syed and his family-owned business is at the origin of the curly hair industry.
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R&D
The As I Am laboratory in the US specializes in the science of hair care. Each science-backed product is crafted in-house.
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Sustainability
By prioritizing decomposable materials, As I Am ensures products that have a minimal footprint.
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Clean Ingredients
Gentle formulas that provide moisture retention without compromising the natural balance of the hair and scalp.
FREQUENTLY ASKED QUESTIONS
What’s special about our Classic Collection?
The Classic Collection was crafted to address the unique needs of individuals with curly & coily hair. It incorporates natural ingredients such as Shea Butter and Coconut Oil to nourish, define, condition, and add shine to natural hair.
What’s in it?
Shea butter: deeply moisturizes and conditions hair. Reduces frizz and promotes strength, offering protection against environmental damage. Its natural properties also add shine, soothe the scalp, and minimize breakage.
Coconut oil: hydrates and adds shine. Also reduces protein loss to strengthen hair shafts. Its antimicrobial properties improve scalp health.
Is this line suitable for all hair types?
The Classic Collection is suitable for Type 3 & 4 hair. Whether you have natural curls or are transitioning from chemically treated hair, this collection is designed to enhance the natural beauty of the hair.
Is this collection free from harmful additives?
Yes. All products in the Classic Collection are sulfate-free, paraben-free, and free from harmful chemicals.
Is it suitable for colored or chemically treated hair?
For color-treated natural hair, the Classic Collection is recommended. If the hair is relaxed, the Curl Clarity Shampoo and Conditioner are recommended.
What results should I expect?
The Classic Collection enhances and defines curly and coily hair, while also conditioning and adding shine to the hair.